ZD Soft Privacy Policy
Shenzhen ZD Soft Co., Ltd. (collectively, “ZD Soft“, “us“, or “we“) are committed to protecting your privacy. This Privacy Statement describes ZD Soft’s information practices and the choices available to you regarding ZD Soft’s use of information that can be used to identify you (“Personal Data“). If you are in the European Union (“EU“), please pay particular attention to the information for EU users in Section 5 below.
This Privacy Statement addresses ZD Soft’s use of information collected through any of our web properties (collectively, the “Sites“) or our software or maintenance products (collectively, “Products“). We will only collect and use information from you as described in this Privacy Statement. We will not sell your data to any third parties.
1. The Data We Process; Purposes of Processing
Depending on how you interact with us, we process different kinds of data and in different ways. Some data is automatically processed if you visit our Sites or use our Products. Other data is only processed if you actively submit it to us (like using our web forms to get in touch with us or uploading content to our Sites).
Data we process if you visit our Sites:
Even if you are only a visitor on one of our Sites, your computer or device automatically sends technical information to our web servers that we store in log files, including the following “Website Usage Data“:
- Date and time of the visit and the duration of use of the Site;
- The IP address of your device as well as your internet service provider (ISP);
- The referral/exit URL;
- The visited subsites of the Site;
- Clickstream data; and
- Information about your device (type of device, browser type and version, as well as settings, installed plug-ins, operating system).
We process Website Usage Data to allow you to surf the Site and to ensure its functionality. We also process Website Usage Data to perform analyses on the performance of the Site, to continuously improve the Site and correct errors, to ensure IT security and operation of our systems, as well as to prevent or uncover abuse. We further process this data in aggregated or pseudonymized form to analyze trends, administer the Sites, track users’ movements around the Site, and to gather demographic information about our user base as a whole or to improve marketing as well as the user experience on our Site and guaranteeing the safety of our IT systems.
To process Website Usage Data, we may use cookies and similar technologies.
Data we process if you use our Products:
ZD Soft processes Personal Data when you register one of our Products. We request certain “Product Registration Data” during registration of our Products:
- your name
- email address
- license key
We use Windows registry to keep a record of your product license (that is, authenticating and periodically verifying your licensing rights in the product for anti-piracy purposes) and to enable the provision of maintenance or support services to you.
Data we process only if you submit it to us:
When you interact with us on our Sites or using our Products, you can submit Personal Data to us in various situations, including:
Transaction Data: In relation to purchases you may make online or over the telephone, we will process your contact and billing information, such as your name, address, and credit card information. You can view the exact information required in the form provided at point of purchase. We will only use this data to complete your order, for billing purposes, and for internal accounting.
Customer Support Data: You can communicate with us through the different web-forms and chat functionalities on our Sites. For example, you can use the contact forms to request technical assistance, request information on the status of your order, or otherwise reach out to our customer support team. In order to respond to your request, we will process your IP address and contact data as well as the contents of your request. We will delete this data as soon as we have complied with your request.
Survey Data: From time to time we may conduct surveys in respect of our products and services. Participation in our surveys is optional. However, if you respond to one of our surveys, you may provide us with personal information about you. Unless you otherwise consent, we will only use this information to determine the types of Products that may be of interest to you and to operate and improve our Product offerings.
Email/Direct Mail Campaign Data: From time to time, we may contact our customers directly by mail, email, or telephone to inform you about upgrades, new products, promotions, or special offers that you told us you were interested in receiving (including our newsletters). However, we will not contact you with any commercial communications that are unrelated to the Products that you have purchased from us unless you have given us your prior explicit consent to receiving such information. Please note that, where you have given us your consent to receive marketing communications, you are free to withdraw your consent to receiving such communications at any point in time. When responding to one of these campaigns, you may have the option to provide us with personal information, which we will use for the purpose indicated.
2. Sharing Personal Data with Third Parties
We treat your Personal Data with care and confidentially and will only pass it on to third parties to the extent described below and not beyond. We do not share, sell, rent, or trade Personal Data with third parties for any promotional purposes. Where our resellers, or service providers process Personal Data, they will do so solely on our instructions and have undertaken to comply with strict contractual requirements for the security of your data (including, but not limited to, complying with this Privacy Statement).
Service Providers: ZD Soft transmits data to service providers that enable us to provide our Site and market, sell, and deliver our Products. This includes the parties providing our third-party cookies and tracking tools, as well as parties providing us with services to assist us in processing transactions, including credit card transactions, handling shipping and processing of orders, providing customer support, managing customer relationships, hosting the Sites, collecting, storing, or removing your information, or performing statistical analysis of our Sites (such as Google).
Business Transactions: In the event ZD Soft goes through a business transaction such as a merger, an acquisition by another company, or a sale of all or a portion of its assets to which this Privacy Statement relates, your information will likely be among the assets transferred and, in such case, you will be notified in advance via email and/or a prominent notice on our Sites of such change in ownership or a change in the use of your Personal Data, as well as any choices you may have regarding your Personal Data (including, if applicable, your right to object to such transfer).
Public Authorities: Although we make every effort to preserve user privacy, we may need to disclose personal information when required by law, such as when we have a good-faith belief that such action is necessary to comply with a current judicial proceeding, a court order, or litigation or other legal process or action (whether or not initiated by ZD Soft) to protect ZD Soft’s, our users’ or third parties’ rights, property or safety. We will transmit data to public authorities such as law enforcement or tax authorities only in the case of a legal obligation to do so based on a request for information from the respective authority.
Promotional Offers: As a registered ZD Soft customer, you have the opportunity to receive news and special offers from ZD Soft regarding our Products or the products of third parties who we think may offer products or services that would be of interest to you.
3. Timeframe for Keeping Data
We process and store your Personal Data as long as necessary for the fulfillment of our contractual or legal obligations. Thus, we store the data as long as our contractual relationship with you as our customer obliges us to do so. After termination of our contract, we will store Personal Data only to the extent and for as long as applicable law requires. All other data will be deleted immediately when you, as a customer, unsubscribe from our Products or other services. If the remaining data is no longer required for the fulfillment of legal obligations, it will be regularly deleted, unless its further processing is necessary for the preservation of evidence or the prevention of legal claims from becoming time-barred.
4. Marketing Emails Unsubscription
If you have signed up to receive marketing emails from ZD Soft, you can opt-out of receiving future marketing emails by clicking on the “unsubscribe” option located at the bottom of the marketing email you wish to opt out of.
5. Information for EU Residents:
The data controller is ZD Soft.
You are not legally required to provide ZD Soft with the Personal Data described in this Privacy Statement. Further, the contractual relationship that you might have entered into with us by purchasing our Products does not imply any obligation to provide your Personal Data. However, you might not be able to use our Products to the full extent, or in some cases you may not be able to use our Products at all, if you do not provide us with certain data or object to the use of this data.
Our Legal Basis for Processing
When processing your Personal Data, we rely on the General Data Protection Regulation (“GDPR”), an EU-wide legal framework for the standardization of data protection. ZD Soft primarily processes data as a controller, for the purposes explained above under Sections 1 and 2 of this Privacy Statement. These purposes represent our legitimate interests for the purposes of Article 6 (1) f) GDPR. At the same time, some of the Personal Data we process is necessary for us to perform a contract with you or in order to take steps at your request prior to entering into a contract with you. For example, if you express your interest in purchasing one of our Products, such as by filling out a webform, we will process the Personal Data submitted to comply with your request. This may include sharing your Personal Data with one of our authorized resellers, who will then use your Personal Data to complete the purchase transaction. In addition, we are legally obliged to provide certain information to criminal prosecution or tax authorities in individual cases upon request. In these cases, the legal basis for the processing is either legal requirements (Article 6 (1) c) GDPR) or reasons of public interest (Article 6 (1) e) GDPR). Where we process your Personal Data with your explicit consent, pursuant to Article 6 (1) a) GDPR, this declaration of consent will be the legal basis for processing your Personal Data.
Transferring your Data outside the EU or the EEA
ZD Soft’s principal place of business is in China, which is a “Third Country” under the GDPR. Third Countries are generally not considered to afford the same level of protection that you enjoy in the EU, but ZD Soft still provides an adequate level of protection for your Personal Data.
Your rights regarding the processing of your Personal Data
As a natural person, you have certain rights as “Data Subject”. You can assert the following rights against us under the GDPR:
Your right to information and access under Article 15 GDPR,
Your right to rectification under Article 16 GDPR,
Your right to erasure under Article 17 GDPR,
Your right to restriction of processing under Article 18 GDPR, and
Your right to data portability under Article 20 GDPR.
In addition, you have a right of objection to the competent data protection supervisory authority under Article 77 GDPR, but only with respect to the data processing we conduct on our own behalf, as a controller. In the event ZD Soft acts as a processor of your data for a third party, you must refer to the entity acting as controller to assert this right.
Please note that, where you have granted us your consent to process certain Personal Data, you are free to withdraw this declaration of consent with future effect at any point in time. This also applies to the withdrawal of declarations of consent issued to us prior to the validity of the GDPR.
Information about your Right of Objection under Article 21 GDPR
1) Right of objection in individual cases
In addition to the rights already mentioned, you have the right, for reasons arising from your particular situation, to object at any time to the processing of Personal Data relating to you, which is processed on the basis of Article 6 (1) e) GDPR (data processing in the public interest) and Article 6 (1) f) GDPR (data processing on the basis of a balance of interests); this also applies to profiling based on this provision within the meaning of Article 4 (4) GDPR. If you file an objection, we will no longer process your Personal Data unless we can prove compelling grounds for the processing that outweigh your interests, rights and freedoms or the processing serves to assert, exercise, or defend legal claims. Please also note that, if we terminate the processing due to your objection, the Sites or Products may no longer be available to you or only to a limited extent.
2) The right to object to the processing of data for advertising purposes
You also have the right to object at any time to the processing of your Personal Data for the purpose of direct marketing, including any subscription to our newsletters or personalized ad. If you object, we will no longer process your Personal Data in the future.
6. Collecting Information from Children
ZD Soft’s Sites are not intended for use by children under the age of 18 and we do not intentionally collect any information from users under the age of 18. If a parent or guardian becomes aware that their child has provided ZD Soft with Personal Data or that we have otherwise inadvertently collected this information, please contact us, so that we may delete the information from our servers.
7. Changes
ZD Soft reserves the right to change this Privacy Statement. We will provide notification of the material changes to this Privacy Statement through our Sites at least 30 days prior to the change taking effect.
8. Contact Information
To exercise your rights regarding Personal Data (as described above in this Privacy Policy), or if you have any questions about this Privacy Statement or our privacy practices, please contact us.